New School Marketing Tools
Want to Build Your Personal Brand? BusinessCard2 Digital Business Card, The Only One You Will Ever Need!
YOU are unique, authentic and amazing…yes, each one of you reading this blog post! Whether in your personal life or in your business, YOU have some special talent. People love to hear one another’s stories.
That is really what BusinessCard2™ helps you create. Your personal branding business story. It enables you to develop both your UPB (Unique Personal Brand) and your UBB (Unique Business Brand). Bottom line is that BusinessCard2 is your unique business card on the web…and it’s FREE MARKETING!
Branding YOU First is the process of marketing yourself and your career as a brand. It matters not whether you are a SOHO Mobile Professional (S mall O ffice/H ome O ffice)…a Fortune 500 company person…or an Entrepreneur who owns a local brick and mortar business (small or large). The BusinessCard2 platform is designed to assist in your self-packaging, providing a web container built to hold all the things that make you digitally distinct (your name, your image, your knowledge, your collateral, etc.). As a Global Digital Consultant in the Mobile Media & SOHO Revolutions, I firmly believe that being digitally distinct is important to YOU and to me, and that positively utilizing technology is invaluable to our businesses as we commit to personal brand market and management and relationship building through using state-of-the-art social networking technology and services.
The commitment you make in order to utilize the free marketing provided by this card is your time and energy, and this is not free. The end result, however, can more than pay off, and is integral to your marketing. You must carefully craft your communication so that others grasp your uniqueness, vision and brand. My intention is to bring value by showing you how to utilize social media strategies to explode the impact of your PWC (Personal Web Container) and transform your entrepreneurial passion into profits…and success!
BusinessCard2™ provides your own UPB & UBB ”branding” billboard. Just use the “embed” code and place it on your company website, personal website, or blogs. I also enabled the “chat” feature so that I can communicate with people as they view my digital business card.
BusinessCard2™ provides badges for using on social networks, websites, and blogs.
Additionally, BusinessCard2™ provides a unique URL, (mine is http://DottiBerry.businesscard2.com), where your BusinessCard2 is located on the web, allowing you to use it in Email signatures, Forums and Comments, and Blogs & Social Sites. Following are some additional ideas that will explode your business.
- Here’s a new twist. Use this unique URL, leading to an electronic billboard, and print it on the traditional physical business card! You can also take your unique URL and make it into a short url for using on FB & Twitter with your posts. I made mine into http://xr.com/DottiBerry . (Just go to http://xr.com and make yours…stats track how many times people click on it). I use this short url system for creating short urls about articles, blog posts, and upcoming webinars. The possibilities are unlimited.
- How about this? Talking to a potential client on your cell phone? If it were me, I would text message them http://xr.com/DottiBerry after we hung up. Or…if we were texting, I would just send that link to them. Remember, the possibilities are endless.
- Targeting customers with a mobile marketing campaign that carries a special offer? Lead with short url, taking them to your digital business card that contains the offer? Click here if you missed my post on power of the the mobile media revolution. The amount of information BusinessCard2™ allows you to store is amazing. You can store all your professional information, making it accessible by thousands of customers, prospects, and partners. You can connect with business partners, build relationships, and even find a J-O-B (if that’s what you want!). Use your unlimited imagination to create unlimited marketing opportunities with BusinessCard2.
- Tired of your Facebook profile picture and not sure what new one to use? I employed my PWC as my profile picture on FB. I’m sure you are wondering how I did that, knowing that html code can’t be used as a FB profile pic. That’s true. I used a tool called Snag-It to create a jpeg of my PWC along with my unique url http://xr.com/DottiBerry
BusinessCard2™ says. Here’s how we immediately help you with your personal brand :
- BusinessCard2™enables you to frame your digital persona in a personal brand package. This is where YOU are a spokesperson for YOU.
- BusinessCard2™offers you and your prospects a central point to control and access your clear, consistent and compelling message.
- Self-promotion with BusinessCard2™
- Although we all sell products and services, what our customers buy is US. Thus, great professionals know how to sell themselves.
I hope you are beginning to better understand the value available through utilizing your PWC in communicating your UPB and UBB.
I was listening to Bill Rowland speak this morning about the future of mobile media and the beginning of a technology curve. . He sold his last company 2 years ago for $108 Million. They were the premier provider of high-quality professional marketing and contracting services to the telecommunications, cable and energy industries. His remarks are great reminders and offer profound insights, connecting with me on a cellular level.
If you want to manage someone, learn to manage yourself. People aren’t drawn to authority, they’re drawn to leadership. A leader leads by example.
Here’s a real life example of using this BusinessCard2 to provide great content and value (an amazing video on how leaders inspire action) through posting it on Twitter and Facebook like I just did.
great video. http://xr.com/LeadersInspireAction. check out free digital biz card http://xr.com/DottiBerry
BusinessCard2™ says…
It has become important that each of us becomes marketers of our own personal brands. However, it can be difficult promoting yourself without looking self-promotional or coming across as smarmy or selfish. BusinessCard2 enables you reveal yourself to prospects, customers and partners in a way that is both tactful and helps you achieve your professional objectives.
As a leader, I personally want to be transparent in my interactions and conversations with people as I connect, engage and collaborate…the three essentials of my coaching and consulting. I call these “essentials” because it is these aspects that allow me to mutually leverage relationships. BusinessCard2™ offers me a compelling way of doing this by allowing me to be transparent with my business values.
Your PWC also helps me to ignite your business through utilizing precise and targeted social media strategies. An effective PWC will assist me in transforming your passion into profits. That spells S-U-C-C-E-$-$…online and offline. You can participate in this paradigm shift in business models (the first in my lifetime outside of franchising). Imagine utilizing the mobile media revolution by taking your unique PWC url, turning it into a short url, and texting it to the person with whom you are texting and speaking via phone!
I believe we are experiencing the first paradigm shift in business models (outside of franchising) in my lifetime. I see the transformational changes happening in the world-wide economy as positive ones. I believe that the Mobile Media Revolution is igniting the SOHO Revolution and offers unlimited opportunities for individuals.
Roby and I took a year-long journey across America in 2005/06. Our intention was to engage hearts and minds, create authentic connections, and dissolve differences that separate us. That core intention drives me in business as well. BusinessCard2™ helps me market my commercial authenticity by inventorying information about me and deploying that data to inform and educate my potential clients. It can do the same for you.
If you find this post worth your time to pass along to your network of friends, be sure and Share on Facebook here or at top of blog, Retweet here or at top of blog, and click on the feed below to sign up and receive my post automatically! Thanking you in advance…
Mike Dillard – What’s Working Now?
Mike Dillard – What’s Working Now?
TIME IS OF THE ESSENCE!
NO! It’s not Building Magnetic Sponsoring.
IT’S BETTER!
Ok…Mike opened back up the opportunity to get What’s Working Now!
CLICK BELOW TO “GET IT” BEFORE IT’S GONE!
Why Mike Dillard and I are Concerned about TIVO?
What is TIVO???? The Information Very Overloaded Club!
I discovered that Mike Dillard and I share this common
concern and wrote an article for Better Networker,
addressing how to turn information overload into an asset.
The problem is that TIVO is a CLUB because YOU
and many others have joined unwittingly.
Just answer this question…
Do YOU feel VERY OVERWHELMED due to
Information Overload?
Yep…I thought so.
The truth is TIVO is probably not a Top Elite Club which you
would consciously join, nor one of which you are happy
about being a part…
and it’s enough to make you
see RED & feel Angry!
Information Overload is a HUGE PROBLEM in today’s society.
The next, and most important, question is
“What are YOU going to do about it?”
At the end of December, I took stock for 2010.
I resolved to Launch a NEW BLOG…yes,
WONDER WOMAN BLOGGER is committed to
fighting the CRIME of Information Overload, MLM Hype,
& Failure in Network Marketing…
It’s been in the works since the first of January and I will be launching it
any day now (Changed to DreamHost…has been a DREAM!)
Check out this video…it explains everything!
What timing!
Speaking of Mike Dillard…
Guess who I’ve got for our Wednesday
evening webinar, March 24, at 9:00 EST?
You guessed it! Keep reading & SIGN UP for
this EXCLUSIVE training/interview Mike is doing. › Continue reading
Who would have believed that the U.S. Government and Social Networks would be Research Partners?
Read that title again>>>>>>>>
Right. No way, you are thinking!
Think again!
The U.S. Defense Advanced Research Projects Agency (DARPA) and social networks linked arms to do a little research …research that could potentially solve a problem of national scope in the future.
The Washington Post said, “In DARPA’s Network Challenge, tied to the 40-year anniversary of the Internet, the Department of Defense’s research arm placed 10 weather balloons in public places around the country. The first team to locate and submit the balloons’ correct geographic coordinates would get the cash prize. Ready, set, Twitter!”
The Network Challenge (remember that word “network”…we’ll come back to that later) capitalized on CrowdSourcing,
a term first coined by Wired Magazine in 2006.
It essentially means: utilizing the new pool of cheap labor: everyday people using their spare cycles to create content, solve problems, even do
corporate R & D.
In the case of DARPA’s Network Challenge, it was locating 10 weather balloons.
Just an added tidbit of info…Finding one of these 10 weather balloons was worth more than a Big Mac Meal!
Yes, $40,000 was at stake for the team who most quickly found those 10 balloons!!
Can you say and then repeat… “M-O-N-E-Y Motivates!”
The winning team was spearheaded by Riley Crane, a postdoctoral research fellow at MIT’s Media Lab. MIT’s team set up an elaborate information-gathering method that essentially used CrowdSourcing. Varying levels of financial reward went to the first person to spot the balloon, with others involved in contributing being rewarded at a smaller level. Left over money went to charity.
I believe this next part explains the Key for the winning team!
Crane says that the team’s decision to spread the wealth was instrumental to its success, as it gave people an incentive to share good information, and a feeling of investment in the process. He was less interested in the monetary prize than in the potential for social research.
Some questions asked at the end of this “high” adventure with 10 balloons! 
“Could we design an alert system to help us find missing children? Could we redesign the incentive structure for police rewards?”
Ok…hope this has intrigued you enough to read the entire coverage from the Washington Post.
This day of partnership I have described above happened back in 2009. But…it is worth noting in 2010, as there are certain ramifications for the future of network marketing! Welcome to the newest wave!
Ok…let me continue to connect the dots to network marketing. Remember that I noted that DARPA called it the
“Network” Challenge?
Can you understand how similar this is to what Darpa did to find the 10 balloons…even to the point of give financial incentives! The biggest difference? They are rewarding people for inputting just 10 license plate numbers a month in order to build a HUGE data base vs. finding 10 weather balloons!
Remember the question from above asked after the Network Challenge was over…
“Could we design an alert system to help us find missing children?”
Well…Narc Technologies’ system has given Amber Alert a free client membership to assist in doing exactly that!
The bottom line is that groups of people working together, combining both old school marketing methods (people helping people) with new school marketing tools (CrowdSourcing, Social Media), can achieve amazing results!
Welcome to what I have coined as the Age of Influence!
It is an exciting time to be alive in this economy! It is only the second paradigm shift in business models in my lifetime (I believe Franchising was the other one).
How does this bode for the future of networking marketing? I believe more companies will emerge combining CrowdSourcing and the Network Marketing model in various ways. It won’t end with just information gathering vs. offering a product. The sky and beyond is limitless!
At the end of the day, however, the bottom line is that a large group of people will endeavor to work together to accomplish a goal and millionaires,
multi-millionaires, and even billionaires will be created in the process!
I’d like to know what you think??? Are you tracking with me?
Comparison of IBuzz and Phone Broadcast Club
If you are looking at exploring more new school marketing tools in 2010, then add phone broadcasting to the top of your list. Why? Bottom line is that you talk ONLY with people who want to talk with you about whatever it is you are offering.
For example…let’s say you like to hike and you call all your friends and family every day asking them to go on a hike and they all keep saying “No!” In fact, they are now avoiding you.
What if, however, you put out a voice broadcast to 1000 people with the touch of a button and 50 call back and are excited and can’t wait to talk with you, exclaiming “Wow…I am so glad to connect with other people in my area who like to hike! When/Where/What Time is all I want to know!” You would now have 50 people eager and ready to go hiking without having spent the energy talking with 950 who don’t enjoy hiking and aren’t interested!
Click here for a short webinar comparing IBuzz and Phone Broadcast Club,
(Be patient if it takes a minute to load…just multi-task and do something else…you’ll be glad you waited!)
Determine for yourself if this is a tool that might work with your business by educating yourself through the above webinar and…and then visitLeadsForever123
Success Is About Choices…Choose the Ones that Empower Your Business in 2010!
BUILDING A GLOBAL PLATFORM
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