Dotti Berry, iDigital Media Pro Empowering Entrepreneurs

Key Word Strategy

Key Word Strategy? What’s that and why is it important?

Here’s the truth…99% of people ranking on Google are doing it by default!  So…if you can be knowledgeable, diligent and have the desire, you can be the 1% that EXPLODES like a rocket!

It’s when you can write a blog post and organically get to the first page of the Google rankings anywhere from 5 minutes to 5 hours later! I’m NOT KIDDING!  I will show you real examples below.

I used an organically unique process earlier today and updated a blog post from two weeks ago to show how it works.

Later today (exactly five hours ago), I did the same thing with a post about a Vision Board.  My original blog post title was “Does Your Vision Have the Midas Touch?”  It didn’t rank anywhere in the first few pages of google.  In fact, I couldn’t find it anywhere.

Five hours later with a new title of Make Your Own Vision Board and these techniques which I will detail, it’s now sitting at #6 on the first page of Google.  Remember, that’s only five hours later after not showing up with a different blog post title and not using these techniques.

Here’s the picture of the results after I updated the blog post. You can read more regarding the details on how to go about using the other aspects of this technique by reading my original post where I changed the blog title from    to “How do I add an rss feed to my blog?”

Ready to BLOG YOUR WAY TO THE TOP…without paying Google a dime, thank you very much? All you need is knowledge and desire!

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Tags: Blogging, google, key word strategy, Make your Own Vision Board

Combining ONLINE & OFFLINE marketing? The Network Marketers Secret Weapon…

Ok…you’re here to sign up for tonight’s webinar to learn one of the most powerful offline marketing strategies a network marketer could get their hands on.  If you have watched my videos, you know that I talk about INTEGRATING old school with new school marketing tools and strategies…not throwing the baby out with the bath water.  This isn’t an either/or approach to business.  Combining the two makes it a both/and approach.

Not only are you going to learn one of the most powerful offline marketing strategies, the best part is that you are going to be able to immediately implement this strategy into YOUR web of marketing.

When I talk about Branding YOU Today…for Success Tomorrow…this is what I mean.

Since I have recently shared two powerful webinars about blogging, I thought I would let you experience how some of the techniques work.  Notice that I didn’t give you the link to the webinar directly in the email you received. 

I brought you here…to my blog…you can use this technique too!

Now…here’s what you came for…the link to tonight’s webinar.  Click here and sign up now!! It’s only a few hours before it begins!  See you there!

Before you leave, be sure and check out my previous blog post.  If you are serious about your health and fitness (who isn’t?), you will want to read that recent post!

Tags: "attraction marketing", Blogging, new school marketing, offline marketing, old school marketing, online marketing

BLOGGING SECRETS EXPOSED!

Are You Ready to EXPLODE Your Business through Blogging? That’s the Theme of my Wednesday night Webinar coming up on Wednesday, March 25 at 7 pm PST.  You can register NOW at MagneticMarketingDiva!

Remember, People Cannot Be Duplicated… SYSTEMS Can! And you are going to Discover MORE than You Ever Realized was Possible through this Blogging System!

So…come on…Join In the FUN! BLOG Yourself To Success…The ONE Strategy That Can Put You HEADS ABOVE THE REST! It Will Instantly Build Your Credibility as a Professional and A Leader in the Industry If Done Correctly.

Get ready to Increase Your Conversions, Build Trust and Generate Additional Income Streams on Autopilot! We Only Have Space for 1000 Participants. Remember, we had 2800 People Attempt to get on the Call to Hear MIKE DILLARD. Don’t Delay! Register Right NOW! Get on the Call 10-15 minutes Early to Secure Your Spot! Just go to MagneticMaketingDiva and Reserve Your Spot!

And, here’s Three Gifts on Blogging for YOU!

Tags: "Blog for Success", "Blogging Secrets Exposed", "MagneticMarketingDiva", Blogging

Social Media Marketing? What Is IT? What Is The Best Way to Use It? What role does Google Analytics play?

To have not heard ANYTHING about social media today, you would have to be either dead or living on an island with no contact with the outside world.  The way we interact, create, consume & share information is changing on a daily basis as more people log online and engage in the digital world. This is a major padadigm shift in business models.

The interesting thing is rather than ALL OF US being at the mercy of the advertisers anymore, they are truly at our beck and call, as social media has created a new type of partnership, a more equal partnership.  We, the consumers, have a lot more say  in what happens.  It is a different era than when the traditional advertising giants clearly were the lead partner of the dance team.  Today, however,  that traditional lead is now following more and more, due to the  folks in its data base who have stepped in to exert their influence and take the lead position. 

If you aren’t blogging, chatting it up and offering opinions on  forums (whether personal or business), sharing your most current pics and videos, and/or engaging on social networks (whether it is generic ones like Facebook and MySpace or special passion ones like Food Connect), you are clearly, as they say, “behind the times.”  (Note: register for my FREE Webinar on “Blogging Your Way to Success” on Wednesday, March 25, 7 p.m. PST at MagneticMarketingDiva). The bottom line is that if you don’t want to be left behind, and you aren’t sure where to start, a system can help you! Visit me at Millionaire Self. 

And, the bigger picture is this…Where the people are, so go the advertisers. Why? Because they have to in order to stay alive, you know…profitable.  You cannot continue to ads in newspapers for 15-30 year olds, when they are not reading them.  And many who “read newspapers,” are actually reading online editions.  I , on the other hand, still LOVE getting my USA Today, grabbing a cup of coffee, and sitting in my sun room (after getting out of the hot tub) on the week-end…enjoying the pleasure of reading the paper from one end to the other!  Especially right now with men’s and women’s basketball championships underway!  Of course, just consider me bi.  I like holding and reading the newspaper and also getting up-to-the-minute updates on news, sports, etc.  Yea, I want to have my cake and eat it too!  The question becomes…How long can advertisers continue to do both? If it comes down to making a choice, what do you think they are going to choose?  I believe they will go online if there are limited funds.

It is truly an interesting era today. If I want to look up the meaning of a word, I no longer grab my dictionary…I go online!  If I want to make dinner reservations, I no longer look up the restaurant in the yellow pages…I go online to FoodConnect. If I want to research a topic and gather data, I no longer pick up an encyclopedia as I did when I was in grammar school, 45 years ago. If I did, the information would be outdated compared to the up-to-the-minute and revised data I can obtain on the internet.  Some pundits point out that the internet can also leave us feeling overwhelmed and disconnected while simultaneously connecting us.  There may be some truth to that…that is, until our best friend in 1st grade finds us through Facebook, and we end up chatting for an hour online!

The bottom line is that the internet, overall, encourages us to Engage & Join the Conversation!  Before you start thinking, “Oh yea, that’s what Anderson Cooper and Twitter encourage us to do,” hold on just a minute!  Two Women & a Poodle had that as their rallying motto for their year-long journey, Gay Into Straight America, long before those two uttered those words.   As we  criss-crossed America in 2005/2006, we encouraged and cajoled people to engage and connect…to commit to deeper conversations.  We have continued this mantra through our non-profit, Stand UP Speak OUT.  I am one of the “Two Women,” Robynne Sapp is the other one, and Rylee Joy is the standard poodle. See what Two Women & a Poodle say. What does this have to do with Social Media Marketing?  Well, check out the site, Social Media.  See what they say, and notice the end result similarities of what we both were/are attempting to accomplish.

“SocialMedia truly understands the world of social networks and viral marketing.”
- Drew Lesicko, Assistant Product Manager, IAC

1. Social media is media that relies on its audience to create, modify, or distribute the medium’s content.
2. Social media is 10 of the top 20 destinations on the web.
3. Social media is where 82% of internet users watch video clips, 72% read blogs, 63% visit photo sharing sites, 57% have profiles on social networks.¹

When we asked people to Join the Conversation back in 2005, with the intention of Engaging Hearts & Minds, Creating Authentic Connections, & Transcending Differences that Separate Us, we met mostly offline… in rest stops, coffee shops, restaurants, churches, PFLAG meetings, corporations, and homes.  Our main “online activity” was putting out a newsletter each and every week while we were on the road.  Halfway throughour journey, we started blogging and podcasting to reach a larger audience.

At Social Media, they say, “People are already talking, the question is how do you become part of the conversation.”  Goes rigiht in line with what we were saying on our journey.

So, I’ve answered “What is IT?”  Now to look at little more at “What Is the Best Way to Use It?”  That is where Google analytics comes in.  The best way to use it is mostly each person’s opinion. And, yes, there is Google analytics available to check out your stats. They say, “Win Customers, Not Just Visitors.”  Google analytics helps you identify the key words, ads, referrals, and campaigns that contribute the most to your bottom line. The NEW Google Analytics displays your analysis within the context of larger trends.  I like their thinking.  They say “See the forest.  And the trees.”  That thought process resonates with my overall philosophy of a both/and world vs. an either/or one.  Those living in an either/or, black/white, world  are going to be left behind.  It’s like listening to those who argue,  ”Which is more important…Sales or Marketing?” As my colleague, Brooke Barnett, Mr. “It’s math, not magic, “ says, “There are two things I wish I had learned earlier in life.  “Sales Rule the World.  Marketing Rules Sales.”  Once again, you might be tempted to decipher whether one is more important than the other, but that question misses the deeper truth I’ve been discussing.  It isn’t either/or.  It is both/and… literally and metaphorically.  If you want to increase your SQ (Success Quotient) you have to intergrate the two.  

If you have read many of my blog posts by now, they can almost become mini-novels, and you might find yourself thinking, “Where is she going with this?”  I will now tie the threads together to weave the big picture of my claim that you would see the end result similarities of what we both were/are attempting to accomplish, the “both” being Two Women & a Poodle on their year long journey back in 2005/06 and SocialMedia.com and what they are attempting to accomplish in 2009.

Ok…drumroll…It is clear to me is that AUTHENTIC CONNECTION & DEEPER RELATIONSHIP WITH ONE ANOTHER is what we all aspire to have through engaging with one another in  this internet world.  So, in essence, that’s not so different from what we want from our lives offline.  It is the one common thread that we experienced with people, over and over again on our journey.  It is the very reason we said, “You can’t Hate someone whose story you know,” and that is true offline or online.  When we get to know one another, it is magical!

Yep, folks…bottom line is it’s all about connection!

Tags: "Blog Success", "Google Analytics", "Join The Conversation", "MagneticMarketingDiva.com", "photo sharing sites", "social media marketing", "SocialMedia.com", Blogging, digital, internet, SEO, Social Media Power, Twitter, YouTube