Dotti Berry, iDigital Media Pro Empowering Entrepreneurs

Is Your Digital Business Card Still Blank? Shift to Business Card 2. Brand YOU First…Today!

Is Your Digital Business Card Still Blank? Shift to BusinessCard2. Brand YOU First…Today!

It’s about connecting…it’s about engaging…it’s about Visibility!  It’s about Personal Marketing, Personal Selling, Personal SEO, Personal Branding, Identity Management & Self Promotion.  It’s all about the Social Media Revolution. Isn’t it about time you filled in your blank card!

You must recognize that you don’t have your “branding house” in order if your online card is BLANK…and shift and discover a way to Brand YOU FIRST…today!

The initial question you must ask yourself is, “WHY is it blank?”

Then you must ask two more questions…

1. “WHAT do I need to do to shift in order to start creating a personal brand though a digital business card”, and…
2. “WHY is this important for my business success?”

The answer to the initial question is one that only you know.  I would suggest, however, that you, like many others, don’t know a problem exists; therefore, you aren’t looking for a solution.  You simply don’t know you don’t know.  If you aren’t thinking that a digital card that can hold EVERYTHING exists, you obviously aren’t seeking a solution.

On the other hand, if you have ever wondered and thought about how great it would be to have all of your information in one, tidy little on-line container, and are looking to discover it, then count this as your lucky day!

The answer to the next question about what you need to do to shift is based on your new understanding that an online, digital business card does exist!

At this point, you have apply the Kevin Costner thinking/philosophy from Field of Dreams…”If you build it, they will come.”

I like to give people, especially people in business, the benefit of the doubt, believing the equivalent in this case to the above statement, “If they it exists, they will use it.”  I truly believe that if you know a solution exists once you are aware of a problem, you will use the provided tool to solve it.

All I can say is “Stay with me.   There is a solution for you!”

The best part is that it is FREE. The only investment (albeit it an important one) is your time and energy for creating it. BusinessCard2, helping you Brand YOU First, is the only comprehensive digital business card on the internet.  There are other existing resources for exchanging basic information, such as name, email, phone number, and web/blog address, but nothing like this FREE digital business card that I discovered.

I previously blogged about it, but having now implemented it, I am amazed at what is possible!  Its uses are as unlimited as your imagination!

Lief Larson, President of WorkFace, and co-developed of BusinessCard2 says…

BusinessCard2 is a personal marketing and personal branding platform that enables identity management. Is allows you to create, control, and leverage your professional online identity via a portable and interactive business card.  With a BusinessCard2, you can build relationships with new customers, build visibility and raise your profile, and generate more business by receiving prospect leads.

Your Shift that is necessary requires taking action.  You must:

1. Throw away the old files!  Move away from thinking about a business card as you have in the past.
   
2. Install a new operating system!
   Pretend you have written a business plan.  You must now implement it.  In this case, it means utilizing a marketing strategy with Your Digital Business Card.  How do you accomplish that?  Utilize a link signature in emails and forums, or a hyperlinked icon in email, or embed it in your blogs and websites.  You can view mine at the end of this blog post, or in the side bar.

And…let BusinessCard2 search engine it for you.  Lief explains that,
“Owning your namespace in search engines is an essential part of your professional discoverability.  BusinessCard2 is designed to help you rapidly raise your profile in search engines such as Google, Bing, & Yahoo.

In many instances, they can help you ride to the first page of search results in 11-19 days.  The SEO (search engine optimization) benefits you receive are completely value-added.

Now…to consider the last question about why this online card is important to your business success.

How many times do you need to hear Brand YOU…First before you believe it?

This isn’t about ego.  It’s about practicality…and Personal Marketing…and Personal Selling…and Personal SEO, and Personal Brandng, and Identity Management and Self Promotion.

In today’s global marketplace, branding you first is both essential and critical to your success because

a) 30-40 year stints with one company are a relic of the past, and

b) more people will have their own small business in the future vs. having a J-O-B.

What am I saying? You must create a personal brand, even in the midst of working for a particular company because your status will likely change in the future, and change again, and change again.  You may, or I should say, probably will, at some point in your life, have your own small or home-based business.

This is the Age of the Entrepreneur & iPreneur Revolution…to the tune of 79 million joining in the next three years. At least that is what Forbes predicts. Your decision is whether or not you are joining it!

If you plan to marketing in any way via the internet,

The bottom line is that there is no one who can “tell your story” better than you!  That is the essence of the Business Card 2 web container.  In today’s digital, global marketplace, Lief has some ideas about that, talking about…

The Importance of Control

If you are like most people today, your digital footprint is expansive. Chances are that websites have inventoried your name, and search engines have indexed those instances of your name. However, having control over the way customers, prospects and partners find and see your online identity is difficult. Most social networks will expose your name, but hide your information behind a walled garden. This is cumbersome for people looking to learn more about you or reach out to you. BusinessCard2 is different. We enable you to fully control how people see you and complete transparency about your professional identity and reputation.

No matter where you are on the globe, decide that today, you will commit your time to developing your own personal digital business card through Business Card 2.  The time has come for you to create Your Digital Business Card. Outside of your time commitment, this opportunity to brand yourself NOW is FREE!  What a sweet deal! You simply can’t beat it.

I am offering a FREE webinar on Thursday, July 8 at 6 p.m. PST/7 p.m. MST/8 p.m. CST/9 p.m. EST. I want to help you get started on discovering all the exciting ways you can set up your BusinessCard2 & how you can use it to market your brand!

Be sure and go to Your Digital Business Card before the webinar, and sign up so that you can work hands on with this tool during the webinar.

Walk Worthy!  Coach B, aka Dotti Berry – Call me toll-free at 1-800-440-9780 or text “CoachB” to 90210 if you have any questions prior to the webinar!

Tags: "social media marketing", brand you first, branding, digital business card, Is Your Digital Business Card Still Blank? Shift to BusinessCard2. Brand YOU First...Today, online business card, personal branding, social media, social media revolution

BRAND…BLOG…BUILD…BANK

The following are Coach B’s 4 Essential B’s!  Isn’t it time you discovered how to utilize them?

1. BRAND
   You must know and understand your UPQ. What’s yours?  Are you leveraging it? Ok, I envision you scratching your head and saying, “What is UPQ! Let’s back up.  Yes, I acknowledge that Branding is one of the 4 B’s.  In fact, I see people talking about branding YOU all over the internet.  Most of the time, however, they are talking about branding you as a leader, making you think you can be the next internet Guru.  Well, guess what? Everyone is NOT a leader, but everyone is UNIQUE and everyone is a PERSON. This is the first part of the equation…UP.  Each of you is a Unique Person. So what’s with the Q? Q stands for “quotient.” Merriam Webster online dictionary says that “quotient” is the magnitude of a specified characteristic or quality, i.e <the celebrity’s likability quotient is high>.  I am referring to “quotient” as defined in this way.   For my purpose of getting you to consider what your UPQ is, I am talking about the magnitude of your Unique Person status.  That translates to discovering, defining, and calculating your UPQ so that you understand the magnitude of your unique person status.
   
2. BLOG
   Creating your own personal blog is as easy as reciting your ABC’s…if you know HOW! Blogging and utilizing organic SEO can build your business lightning fast…yes, quicker than any other method. You can distribute articles and videos, all linking back to YOUR BLOG with YOUR EXPERT STORY!
3. BUILD
   One of the best ways to BUILD LIGHTNING FAST is by utilizing a S.Y.S.T.E.M. (Save Your Self Time Energy And Money) that offers you ongoing training. I can easily miss a lot of details, so I make sure that I have SYSTEMS in place that allow me to think in visionary ways, and help you and others do the same.  I don’t choose to reinvent the wheel.  I keep my creative juices flowing by choosing better wheels as I discover them and greasing the current wheels with my own creative spin.The best results, both offline and online, old school and new school, are manifested through building relationships and connecting with people. I have coined Age of Influence Marketing (tm) to describe this process.  It is precisely what I utilize to build businesses today. The term captures and represents what I  believe is a paradigm shift that is creating the first new business model in my lifetime. Remember, just because we all aren’t in the same business doesn’t mean we can’t choose to be on the same T.E.A.M (Together Each Associate Matters)! There are a myriad of ways to collaborate! Collaboration & Teamwork fire me up! Let’s do it together! Age of Influence Marketing (tm) utilizes Collective Intelligence, which I have dubbed the new “EXPERT” in today’s market, lending itself to this collaborative process, and is readily available due to technological advances such as the internet. Crowdsourcing, a new term for an ancient process, is an arm of Age of Influence Marketing (tm) that is being employed by businesses, connecting this new “EXPERT” of Collective Intelligence globally.   That’s why I love coaching people in learning how to use innovative and new ideas to evolve into their Millionaire Self, representing their choice to experience Financial Freedom.
4. BANK
   BRAND, BLOG & BUILD Your Business Lightning FAST & Take it to Your BANK!
   Isn’t that what you truly want to do? What’s stopping you?

79 MILLION PEOPLE (Forbes) will start their own business in the next three years.  That is both staggering and the wave of the future.  Do you want to ride the wave, or miss out on it because you won’t get in the water, or you get in the water without a surf board, or you refuse to use the surf board under your arm when you do get in the water?

I know what some of you are thinking.  I can body surf!  Sure you can…many of you  have destroyed your body in an attempt to ride the wave by yourself (Getting in the water represents a choice to choose to have your own small or home-based business. The surf board represents Collaboration & T.E.A.M.WORK).

My suggestions?

1. Choose to operate a small or home-based business. The tax laws in most countries reward you greatly. Do your due diligence and choose one!  I can tell you in five minutes exactly what your financial benefit would be, no matter what business you choose.  Contact me if you are interested in having me run a no cost analysis. (contact info under “Work with Coach B” tab)
2. Choose a good surf board (Collaboration & T.E.A.M.WORK). Have fun doing a little body surfing, but don’t rely on it as your sole source for riding the waves.  I applaud you for choosing to enter the water.  That is a great initial step.  I can tell you, however, that choosing only to body surf will cause you to miss out on a lot of experiences and bigger waves that could have taken you further than you ever imagined!

Here’s the bottom line...people do business with people they know, like and trust. If you use your UPQ BRAND to attract people in your niche and willingly share free, valuable information and insights that offer solutions and benefit your loyal following through your BLOG,  they will be more than happy to purchase your services and products when the time is right for them.  In fact, they will say, “How can I work with YOU?” You will easily and naturally BUILD your business.  And you can take that to the BANK..Your Bank!

Positioning yourself and acquiring the proper skills will determine whether you ride the wave to success through the 4 B’s or if you miss it altogether.

BELIEVE you can be ONE of those 79 Million People…and be SUCCESSFUL at it!  It is your Attitude that will determine how well you utilize your surf board, once you have selected a good one! It will mean going out to catch a new wave, time and time again, after falling off your board. Just dare to ride another wave!

Yes, it’s about PROGRESS...not Perfection.  When you dare to dance on the edge, and then take a flying leap off, trusting that you will either fly or find solid ground, you will look at CHAOS (a necessary element for shifting, changing, evolving and transforming) in a whole different light.  You will welcome it as if it is gold!  (And, truly it is as you BRAND, BLOG, BUILD & Take it to Your BANK!). You will also find yourself saying, “That was E-A-S-Y!’

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Brand YOU First & Discover Your UNIQUE, EXPERT Story.  Carve out your niche market through your UPQ. Having a good Coach can help you accelerate how quickly you accomplish this.

Tags: bank, blog, brand, brand you first, build, Dotti Berry, easy button, expert, story